We help brands, artisans and institutions that place craft at the heart of their raison d'être (whether in Asia or elsewhere) to define and tell their story, to refine their positioning and identity, and to build effective communication plans to make themselves known with consistency and respect.

All the while using the codes and tools of marketing and communication performance that are those of the luxury and retail industry: a sense of detail, excellence, and elegance, but with simplicity, agility, relevance, and commitment.

In addition, and in order to support the preservation of Asian craftsmanship and to help artisans develop new growth levers, we are developing visibility opportunities with the French public either directly in France (events, partnerships, editorial content) or at destination when travel to Asia resumes (partnerships with the travel industry).

Atelier Ikiwa thinks, develops and implements communication projects from a wide range of activities according to the needs and objectives of its clients: brand strategy and platform, storytelling, art direction and photography, marketing campaigns, calendar and editorial content, copywriting, events and collaborations.

We are able to intervene on all strategic brand thinking and execution of marketing and communication campaigns, either through integrated competencies or through a network of freelance experts.